Friday, 29 July 2011

Breath of fresh air!

Taking a break from my posts about the Vancouver IMATS I have the photos from my shoot with Photographer Maggie McKay! We had a fantastic model come out and wear a beautiful Grecian dress (even as it started to cool down!) and gorgeous jewel toned jewelery.

We wanted to play around with the bright colors in the jewelery and bring that up into the makeup. I used green and blue around the eyes, with a little bit of yellow for highlight. My trusty NARS Copacobana highlighter went onto the cheekbones, with a little bit of contouring.

The lips are an Elizabeth Arden pink, that I love because it is so vibrant! And I truly believe that anyone can wear a lipstick this bright, even if their first instinct is to shy away from it. For a more natural look, I would use natural tones on the lids with a little bit of liner rather than the bright tones that I used here.

We shot up on Nose Hill here in Calgary, which is why there is the beautiful clear sky behind our lovely model. I really hope to do more outside shoots, as they really create a different atmosphere.

Coming soon: More information on the 2011 Vancouver IMATS, as well as unseen photos from previous shoots and new photos from shoots here in Calgary!

Jordan Jeffrey is a Canadian makeup artist who believes everything that can be conceived of can be created. She can be contacted at or

Wednesday, 27 July 2011

IMATS: Part Two!

On the second day of IMATS there was so much going on that I need to break it into two posts! This first part will focus on the Student Competition Character/Prosthetic Category! Only one student from Blanche MacDonald made it into the final round, and she ended up placing second!
Congratulations Candice! 2nd Place!

The other competitors were all from the Vancouver Film School, and I tried to get photos of their works as well! This next character was by Leah Wilburn who won first place.

Unfortunately it was really hard to get good photos, so some of them are from the large screen that focused on the competitors. But you can still see the amazing work done! This next one didn't place, but reminded me of The Gentlemen from Buffy the Vampire Slayer!

This year's theme was "Mythical Creatures" and required all competitors to apply foam-latex prosthetic appliances. The competition was judged by Makeup Artist Magazine Editor Michael Key, and had a guest judge Steve Johnson, who gave a seminar on IMATS Day One on his career as a special effects makeup artist.

I had a really hard time getting good pictures of all the competitors, so I urge you to check out Candice's blog here, where she has several entries on the competition!

Coming soon: The Makeup Museum, MastersFX, and District 9!

Jordan Jeffrey is a Canadian makeup artist who believes everything that can be conceived of can be created. She can be contacted at or

IMATS: Part One!

I had the amazing chance to attend the 2011 Vancouver IMATS this past weekend, and I could not have had a better time! We got to check out tons of brands (all of which were having wicked show specials) such as Make Up For Ever, Crown Brushes, Royal & Langnickel, Cover FX and more! Not to mention we got to cheer on the Blanche MacDonald Students competing in the IMATS: Student Competition. One of which was Isabelle Champigny, my classmate from Blanche!

Photo Courtesy BMC Facebook
The theme was tribal beauty, and here is a closer look at Isabelle's makeup design! Points were given for design, technique, and overall look. Extra things like the outfit and hair definitely finished off a look!

Photo Courtesy BMC Facebook
Blanche took the top three spots for the Beauty/Fantasy Competition! Isabelle won third place, while Duk Soo Veronica Cho and Shawnna Downing from Blanche took home first and second respectively.

Photo Courtesy BMC Facebook

Other highlights of the day? We got to see demos done by almost every booth, especially the amazing demos by Jenna Kuchera and Timothy Hung for the Blanche MacDonald Center! Check out the lashes used in Timothy's demo above! Paperself zebra lashes!

Photo Courtesy BMC Facebook
We also had the chance to sit down and listen to presentations by the Vancouver local IATSE, a seminar by Eve Pearl,  and see more amazing makeup demos, including the mutant pig at the FameHog booth!

Photo Courtesy Sydney Nelson

More on the IMATS coming soon! Check back for details on the Student Character/Prosthetic Competition, the makeup museum, the District 9 panel, and the MastersFX panel on True Blood and Fringe!

Jordan Jeffrey is a Canadian makeup artist who believes everything that can be conceived of can be created. She can be contacted at or

Sunday, 17 July 2011

Biker Chic

The second part of my photoshoot collaboration with Dale Ewing, featuring our biker chick in Biker Chic. We took the model from a fresh-faced and wholesome look with long blonde hair to an edgy hottie. Dale cut her hair from past her collarbones to the shaggy short cut you see here.

 To match her new image, I gave her a serious smokey eye. No soft colors here, I took the Aqua Color in Black from the Make Up Forever collection and blended it all around the eye. For a little bit of softness on the bottom I used my NARS Pandora shadow, so we could avoid a "raccoon" look.

I kept the lips nude by blocking them out with foundation, and adding a little bit of gloss. I used an eyebrow pencil to fill in her brows so they wouldn't get lost next to the harshness of the eyes. With a little bit of NARS Copacobana highlighter on top of the cheekbones and a light contour, the look came together.

Next time I do a Biker look I am bound and determined to find an actual bike we can shoot her on! Thanks again to Dale for bringing me in to do the makeup for his portfolio shoots! And as of this post you can "Like" my facebook page "Makeup by Jo"!

And next week you can check back to hear all about the Vancouver IMATS, where I will be going to support my Blanche MacDonald classmate Isabelle Champigny as she competes in the Student Competition. I'll include updates on the speakers at the show, fantastic deals, and the amazing people I will get to meet!

Jordan Jeffrey is a Canadian makeup artist who believes everything that can be conceived of can be created. She can be contacted at or

Wednesday, 13 July 2011

Men's Makeup: Rocker Edition

Before I left Vancouver, I had the opportunity to work with Dale Ewing on his Hair Portfolio at Blanche MacDonald. The following concept was designed by Dale to incorporate a rocker edge into the look.

 For the makeup, we created a faux-dirt effect to really give the rougher edge. Instead of using real dirt, I used Ben Nye Plains Dust, which can be applied dry or wet. I used it both ways to get an authentic "dirty" look. Along with the Plains Dust, I did a rough black eyeliner around his eyes, trying to keep away from the smooth lines usually found in beauty makeups. I used a light layer of foundation and concealer to give a clean skin look, and light contouring under the cheekbones.

This was my first time doing anything more than slight corrective makeup on a man. The two biggest challenges were: 1 - Avoiding a "beauty" makeup, or feminizing the face. We wanted to model to remain absolutely male, which is why I made sure to have a rougher eyeliner, and kept the contouring in a stronger line to emphasize the more masculine lines of the face.

2 - Working around the stubble. We wanted to keep the model's five o'clock shadow as it helped keep the look rough and edgy, but it meant I was a little more limited in concealing any redness in those areas and any contouring I may have wanted to do.  However the darkness of the stubble does tend to counteract any red areas that may occur, acting as a natural concealer.

I hope to be able to do more male makeups in the future, as I find it an excellent way to change things up from the typical beauty makeup! Keep checking back for the other half of this shoot, featuring the "Biker Chic" look!

Jordan Jeffrey is a Canadian makeup artist who believes everything that can be conceived of can be created. She can be contacted at or

Saturday, 2 July 2011


It's been a little while since my last post, but I have a really good excuse! I just moved back to Calgary AB after graduating from Blanche MacDonald! Right now I'm still getting settled but I thought it would be a good time to post some more pictures from the amazing photoshoot I did with Samantha Green Photography. 

This look was designed to be fun and beautiful, with the amazing Sydney Nelson as my model. I got my inspiration from the dress she was wearing, and had to create a bold lip to go with it! The lip color I achieved by mixing eye shadow pigment with lip balm to spread easily on the lips. I was very impressed with how vibrant the color turned out on camera!


This second picture is probably my favorite shot that I have in my portfolio. I am still over the moon with how it turned out, and when I eventually get my official website up and running (Coming this year!) this picture will be the showpiece!

Keep coming back to find out what I am up to here in Calgary, I will have some new and exciting pictures for you soon!

Jordan Jeffrey is a Canadian makeup artist who believes everything that can be conceived of can be created. She can be contacted at or